2026 / SPECULATIVE CAMPAIGN / SOCIAL MEDIA

A✦AURA CLINICAESTHETIC CLINIC · CONCEPT PROJECT

An elevated visual world for modern aesthetic care.

Four coordinated social-media concepts for a fictional aesthetic clinic, exploring a more considered way to present skincare services: editorial beauty imagery, restrained gold accents, confident typography and cohesive service storytelling.

DISCIPLINEArt direction · Social advertising
FORMATFour square digital campaign concepts
IDENTITYFictional brand · Portfolio exploration
AURA CLINIC introductory creative with an editorial beauty portrait
01 / 04 · SOCIAL CAMPAIGN
01 / THE CREATIVE IDEA

Quiet luxury, clear communication.

A consistent cream, champagne-gold and charcoal palette links four different messages without relying on a busy template. Strong editorial headlines and beauty-focused compositions make the campaign recognisable, while each post has a distinct marketing objective.

02 / SELECTED CAMPAIGN ARTWORK

Explore the brand introduction, laser-treatment promotion, HydraFacial-inspired creative and consultation communication. Select an artwork to inspect it in a larger view.

03 / PROJECT CONTEXT

A speculative medical-aesthetics campaign.

AURA CLINIC is a fictional brand created as a design portfolio concept, not a commissioned clinic or a real medical provider. Treatment names, service benefits, promotional discounts and consultation offers shown in the sample artwork are illustrative advertising copy only; no medical or commercial claim has been verified.

CASE STUDY TOOLSExplore. Inspect. Remember.

View the work in detail, explore its visual direction, and save your favorites.

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